Goodlawyer’s Origination Program is designed to empower Goodlawyers to earn passive income by introducing new clients to the platform. Traditionally, origination credit has been a significant income source for equity partners in large firms. Goodlawyer aims to democratize this opportunity, allowing all participating Goodlawyers to benefit.
How It Works
- Submission: Complete and submit the origination form available on the Goodlawyer Fractional App. Include as much helpful information about the referral and their legal needs as possible.
- Approval: Await confirmation from the Goodlawyer Sales team regarding your submission. Whether they are a good or not-so-good fit, we will follow-up with you and let you know.
- Introduction: Once approved, introduce your contact to Goodlawyer via email. The introduction is a key trust building moment that makes it more likely for our Sales team to close the deal and earn you Origination credit.
After these steps, Goodlawyer’s Sales team will manage the client onboarding process. If the introduction leads to a successful engagement, you will earn origination income regardless of whether you, or another Good Lawyer, is selected for the opportunity.
Sales Process
Not good at selling? Don’t worry! Once you’ve made the introduction to our Sales team, the prospective client will enter our standard Sales flow, where you can have as little or as much involvement as you wish.
- Client Discovery Call: We dive into the prospect’s legal needs to assess if Goodlawyer is a good fit and find opportunities for our support.
- Proposal & Interviews: After our discovery call, the team will put together a custom proposal with up to 3 best-fit Goodlawyers for their business and legal needs. We schedule and run interviews between the prospect and the Goodlawyers prior to the prospect making a talent selection.
- Closing & Support: Making the deal official by issuing contracts and kicking-off the mandate. From onboarding to ongoing support across payments and mandate management, our team is here to ensure a long and healthy relationship.
Earnings
Participants can receive 30% of the service fees that Goodlawyer earns from the new client’s mandates (up to 6% of the mandate). This income continues for the duration of the client’s relationship with Goodlawyer, offering a sustained revenue stream for originating Goodlawyers (Goodlawyer reserves the right to change the terms of the Origination Credit Program at any time).
For detailed terms and conditions, please refer to Goodlawyer’s Fractional General Counsel Terms of Service.
Ideal Fractional Client Referrals
We’ve got some guidance on what makes a good lead for Fractional legal services. IF you have a contact that fits some of the following criteria, you should refer them!
- CFOs, COOs, or General Counsels
- Mid-market or enterprise companies
- Organizations with a legal spend between $50,000 to $1 million
- Businesses handling a high volume of B2B contracts
- Companies operating in regulated industries
No Obligation
Participation in the Origination Program is entirely optional. There are no quotas or expectations, making it a flexible opportunity for those Goodlawyers interested in supplementing their income.
If you encounter any issues or simply want a demo, please email tom@goodlawyer.ca for support.